National Independent Automobile Dealers Association
Serving Quality Independent Automobile Dealers Since 1946
Wisconsin Automobile & Truck Dealers Association National Independent Automobile Dealers Association


All other applicants will need to contact WATDA directly at 608-251-5577 for membership information.


WATDA-NIADA Membership Dues
(0-99 retail cars & trucks sold in previous year-All locations) - $299
WATDA-NIADA Membership Dues
(100-299 retail cars & trucks sold in previous year-All locations) - $399

WATDA-NIADA Membership Dues
(300+ retail cars & trucks sold in previous year-All locations) - $499

NOTE - The WATDA-NIADA membership year runs July - June.

The Wisconsin ATDA and NIADA work together for a united cause; to maintain strong associations, better serve the interests of the public, provide educational opportunities for YOU- the member, and preserve a strong legislative and regulatory presence that protects all independent dealers from unnecessary litigation, rule-making or legislation that would prohibit you from serving your customers and the public fairly and honestly.

Below is a brief summary of the WATDA services included with your membership. For a more complete listing, please contact the state directly.

  • United voice which is either impossible or too expensive to do alone; Present high quality dealer and employee education programs
  • Provide dealers with a forum to solve problems
  • Conduct conference, regional, district meetings
  • Present high quality education programs
  • Coordinate legal actions affecting dealers
  • Publish an online reference manual
  • Develop/sell Wisconsin dealer specific forms
  • Legislative updates and a Dealer Help Line
  • Manage an educational & charitable foundation
Chris Snyder, Executive Director

150 E Gilman St. Suite A
Madison, WI 53703
William Sepic, CCE & President
WI Auto & Truck Dealers Association
Madison, WI 53703

All members must agree to abide by the

Code of Ethics:

  • We will have a general duty of integrity, honor and fair dealing toward the general public.
  • We will comply with all city, county, state and federal laws and shall endeavor to keep ourselves informed of those laws governing our business.
  • We will not intentionally injure the business reputation of another member or competitor.
  • We will employ truth and accuracy in advertising and selling.
  • We will stand behind any guarantee given with the sale of a motor vehicle.
  • We will not perform any act which would bring disrepute to the motor vehicle industry.
  • We will expose or halt, where found, any scheme designed to deceive or defraud the automobile buying public and aid in prosecuting those guilty of such acts.
  • We will constantly strive to improve business methods to the end that the public will be better served.
  • We will encourage the American system of free enterprise.

Make your voice be heard. Join today!